ISMT Lecturer Publishes Chapter in International Book on Fashion Industry and Tourism

29-09-2025

Maria Nascimento Cunha, lecturer at ISMT, is co-author of the chapter “Impact of Visual Communication of Fashion Tourism on Consumers of Iconic Destinations”, in collaboration with Oleksandr P. Krupskyi, from Ukraine.

The chapter is included in the book “Fashion Industry and Tourism Strategy: Transforming Destinations and Shaping Experiences”, edited by Marco Valeri (Niccolò Cusano University, Italy) and Shekhar Asthana (University of Delhi, India).

This contribution strengthens the internationalisation and scientific relevance of the research carried out at ISMT, contributing to the global debate on fashion, tourism, and communication.