This curricular unit aims to provide students with the possibility to build a portfolio of communication products to include in their CVs. At the end of the curricular unit, each student must have built a portfolio with one or more communication products elaborated from fieldwork and in-depth research.

• Review of basic concepts to design a (strategic, creative, entertainment or scientific) communication product: Language, ethics and techniques.
• Plan a communication product: design a project and organize work plan, including objectives, tasks and deadlines.
• Design communication Project: select and analyse material for the Project.
• Produce communication project: fieldwork.
• Project implementation.

Denzin, N. K., & Lincoln, Y. S. (Eds.) (2011). The Sage handbook of qualitative research. Sage.
Lupton, E. (2012). Graphic Design Thinking – Intuição, Ação, Criação. Barcelona: Gustavo Gili.
Ribeiro, N. M. (2012). Multimédia e Tecnologias Interativas. Lisboa: Lisboa.
Schneiderman, B. & Plaisant, C. (2004). Designing the User Interface. Addison Wesley.